SEO Strategy

Project background

I was tasked with creating a multi-layered SEO strategy for Banfield Pet Hospital's educational articles.

Creative process

• I completed a competitor analysis.

• I completed extensive keyword research.

• I pitched an SEO strategy with:

  • 13 SEMrush reports

  • Copy Edits

  • Design Recommendations

Final results

Banfield was excited to have a net new process in place for the team to track SEO success across their website.